Online Content & Courses
The Focus2scale framework is an 8 step guide to implementing a data strategy. When implemented you will be able to: Focus to scale by aligning information with operations. Increase revenue by going from hypothesis to data to execution based on real data instead of opinions. Learn how to construct their product data in a way that allows them to track, measure, and analyse user behaviour. Improve acquisition and retention by constructing their information in a way that easily pinpoints what precedes activation and churn so they can focus on that. Quickly learn how to improve user experiences and increase their go-to-market efficiency. Effortlessly understand their data so they can quickly apply the insights from their experiments and take action. Increase their go-to-market efficiency by unifying the intent of driving acquisition, retention and referral across the whole team. Coordinate and translate results from their go-to-market experiments into action so they can incrementally improve the user journey. Consolidate their data to quickly apply insights from their experiments to drive acquisition, retention and referral. Decrease churn by understanding the user flow of their product so they can see exactly where people are dropping off Increase acquisition and retention by being able to pinpoint precedes activation.